Supporting 'fix our climate' category

Earthshot Prize: Ashden joins Prince William’s search for green innovation


Posted By:

Craig Burnett


A woman sprays a hose in a field

Ashden is joining forces with the new Earthshot Prize, created The Royal Foundation of the Duke and Duchess of Cambridge, in a search for ideas that will help repair the planet and solve five key sustainability challenges by 2030.

As one of the prize’s official nominating partners, Ashden will scour its unique network of frontline innovators then put forward promising solutions in one of the five prize categories – ‘fix our climate’. The other four prize categories are: protect and restore nature, clean our air, revive our oceans, and build a waste-free world.

Ashden CEO Harriet Lamb said: “We’ve spent more than two decades hunting out the best sustainability innovations, organisations that are fixing the climate and tackling injustice. This is a great chance to nominate those organisations for a prize that could supercharge their impact even more.”

About the Earthshot Prize

Launched on 8th October by Prince William and a global coalition of individuals, businesses and organisations, The Earthshot Prize aims to find new solutions to the world’s biggest environmental problems.

Prizes could be awarded to a wide range of individuals, teams or collaborations – scientists, activists, economists, community projects, leaders, governments, banks, businesses, cities, and countries – anyone whose workable solutions make a substantial contribution to achieving the Earthshots.

Nominees will have their work screened by a panel of experts before five winners are announced next year. More Earthshot Prizes will be given every year up until 2030.

After the awards, each winner will receive a global platform and prestigious profile, with their stories being showcased over the decade and the ambition that their solutions lead to mass adoption, replication and scaling. The £1 million in prize money will support environmental and conservation projects that are agreed with the winners. Shortlisted nominees will also be given tailored support and opportunities to help scale their work, including being connected with an ecosystem of likeminded individuals and organisations.

Jason Knauf, CEO of The Royal Foundation, said: “The search is on for the visionaries who will show us how to repair our planet. The Earthshot Prize nominators are an unprecedented coalition of NGOs, academics, and leaders who will be looking for inspiring innovators at all levels of society – from local communities through to the biggest players in the global economy. The Earthshot Prize is for everyone and our nominators are uniquely placed to help us make this a truly inclusive, diverse, and ambitious mission.”

Do you know an outstanding, ready-to-scale climate solution? To find out more about nominations for the Earthshot Prize email

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