Ashden Winners

ToughStuff International / Solar kits brighten up lives in Africa

Area of work:

Play Video

As darkness descends in Kenya, cities are lively and bright but in rural areas nearly everyone depends on kerosene lamps and candles for light. These are costly, polluting and a fire hazard.

Millions of people in rural Africa use mobile phones but most have to walk miles to get them charged at a phone shop. But now a safe and affordable solution has arrived in the form of cheap, durable products charged by the sun.

Read More / Related winners

Rede de Sementes do Xingu / Seed-collection network raises incomes and protects the Amazon
Region: South America
Awards Year: 2020
United Nations Development Programme Yemen / Solar microgrids bring cash and energy to conflict-hit communities
Region: Asia
Awards Year: 2020
Togolese Agency for Rural Electrification and Renewable Energy (AT2ER) / Smart and ambitious energy access strategy
Region: Africa
Awards Year: 2020

Description

ToughStuff International is a socially-driven enterprise selling a modular range of low-cost solar products for off-grid customers across Africa. A PV module costing just US$9 can bring all the promise of a lamp, mobile phone charger and radio connector. Already 140,000 have been sold and 740,000 people are enjoying the advantages. ToughStuff distributes its products through conventional retailers such as supermarkets and mobile phone shops, in cities and rural areas. And its  ‘Business in a Box’ partnership with NGOs and microfinance groups helps to set up rural entrepreneurs in more remote areas, to sell products, charge phones or rent lamps. ToughStuff also supplies products to relief agencies for use in disaster in countries like Haiti and Pakistan.

2014 Update

ToughStuff unfortunately ceased trading in 2013 due to financial difficulties.

Read More / Related posts

Rewards of doughnut decision-making / Cornwall Council takes on the climate emergency

Nepal: returning migrants lead a green recovery from coronavirus / Building sustainable, affordable homes

2021 Ashden Awards tackle global climate challenges / Applications open

This site uses cookies to provide you with the best user experience. By using the Ashden website, you accept our use of cookies.

Stay up to date

Be the first to know about our latest projects and news